Course Details
Integrated Marketing Communications
Course Code MKTG702
EFTS 0.1250
Points 15.00
Level 7
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Prescriptor
Insights into advertising, retailing and sales are used to examine the elements and influencers that enable effective recognition, construction and formulation of communications in an omni-channel environment.
Resources
No Resource is available.
Qualifications
The course is available as part of the following qualifications.
Expand to see requisite details. Points
  AK3001   Bachelor of Business and Bachelor of Science Conjoint Degrees   (BBusBSc)
510.00
  AK1315   Bachelor of Business and Bachelor of Communication Studies conjoint degrees   (BBus BCS)
510.00
  AK3709   Graduate Diploma in Business   (GradDipBus)
120.00
Prerequisites
30.00 points from MKTG601MKTG602MKTG603
  AK3753   Graduate Certificate in Business   (GradCertBus)
60.00
  AK1007   Certificate in Business Studies   (CertBusSt)
60.00
  AK1006   Diploma in Business   (DipBus)
120.00
  INEXCH1   International Exchange (Inbound)   (INEXCH)
0.00
  SABRD1   Study Abroad   (Study Abroad)
0.00
  ICE1   Individual Course Enrolment   (ICE)
0.00
  AK3693   Bachelor of Business   (BBus)
360.00
Timetable
2024Semester 1
Class Stream Starting Ending Day Time Room
MKTG702/N101  27-Feb-2024  28-May-2024  TUE  12:00 PM - 2:00 PM  online 
MKTG702/W101  26-Feb-2024  27-May-2024  MON  10:00 AM - 12:00 PM  WF313 
MKTG702/W102  26-Feb-2024  27-May-2024  MON  12:00 PM - 2:00 PM  WF311 
MKTG702/W103  27-Feb-2024  28-May-2024  TUE  10:00 AM - 12:00 PM  WF603 
2024Semester 2
Class Stream Starting Ending Day Time Room
MKTG702/N201  15-Jul-2024  14-Oct-2024  MON  12:00 PM - 2:00 PM  online 
MKTG702/W201  15-Jul-2024  14-Oct-2024  MON  10:00 AM - 12:00 PM  WF511 
MKTG702/W202  16-Jul-2024  15-Oct-2024  TUE  10:00 AM - 12:00 PM  WF402 
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