Course Details
Advanced Art Direction and Copywriting
Course Code ADVT777
EFTS 0.1250
Points 15.00
Level 7
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Prescriptor
Develops advanced knowledge and practical skills for devising highly engaging brand communication concepts and producing finished online and offline campaigns. Critically examines the influence of the proliferation of media channels, from print to social and digital media. Further develops on the theory and practice of art direction and copywriting for creative brand communications across a variety of media platforms.
Resources
No Resource is available.
Qualifications
The course is available as part of the following qualifications.
Expand to see requisite details. Points
  AK1315   Bachelor of Business and Bachelor of Communication Studies conjoint degrees   (BBus BCS)
510.00
  INEXCH1   International Exchange (Inbound)   (INEXCH)
0.00
  SABRD1   Study Abroad   (Study Abroad)
0.00
  ICE1   Individual Course Enrolment   (ICE)
0.00
No requisite courses specified.
  AK3303   Bachelor of Communication Studies   (BCS)
360.00
Timetable
2024, Semester 1
Class Stream Starting Ending Day Time Room
ADVT777/W101  A  26-Feb-2024  27-May-2024  MON  11:00 AM - 12:00 PM  WG404 
    26-Feb-2024  27-May-2024  MON  12:00 PM - 2:00 PM  WG706 
    01-Mar-2024  31-May-2024  FRI  12:00 PM - 4:00 PM  WG504 
ADVT777/W102  A  26-Feb-2024  27-May-2024  MON  11:00 AM - 12:00 PM  WG404 
    28-Feb-2024  29-May-2024  WED  11:00 AM - 1:00 PM  WG706 
    01-Mar-2024  31-May-2024  FRI  12:00 PM - 4:00 PM  WG504 
ADVT777/W103  A  26-Feb-2024  27-May-2024  MON  11:00 AM - 12:00 PM  WG404 
    27-Feb-2024  28-May-2024  TUE  11:00 AM - 1:00 PM  WG706 
    01-Mar-2024  31-May-2024  FRI  12:00 PM - 4:00 PM  WG504 
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Auckland University of Technology