Course Details
Marketing Insights
Course Code MKTG501
EFTS 0.1250
Points 15.00
Level 5
Download Course Descriptor
Prescriptor
An introduction to the fundamentals of marketing as a discipline that identifies customer needs and wants, determines which target markets the firm can serve best, and designs appropriate products, services, and communications tailored to these markets. It provides students the foundations for customer focused value creation.
Resources
No Resource is available.
Qualifications
The course is available as part of the following qualifications.
Expand to see requisite details. Points
  AK3001   Bachelor of Business and Bachelor of Science Conjoint Degrees   (BBusBSc)
510.00
  AK1315   Bachelor of Business and Bachelor of Communication Studies Conjoint Degrees   (BBus BCS)
510.00
No requisite courses specified.
  AK3709   Graduate Diploma in Business   (GradDipBus)
120.00
  AK3753   Graduate Certificate in Business   (GradCertBus)
60.00
  AK1007   Certificate in Business Studies   (CertBusSt)
60.00
  AK1006   Diploma in Business   (DipBus)
120.00
  AK3693   Bachelor of Business   (BBus)
360.00
  ICE1   Individual Course Enrolment   (ICE)
0.00
  SABRD1   Study Abroad   (Study Abroad)
0.00
  INEXCH1   International Exchange (Inbound)   (INEXCH)
0.00
Timetable
2024Other Summer School
Class Stream Starting Ending Day Time Room
MKTG501/WS90  18-Nov-2024  09-Dec-2024  MON  1:00 PM - 4:00 PM  WU314 
    20-Nov-2024  11-Dec-2024  WED  1:00 PM - 4:00 PM  WU314 
    22-Nov-2024  13-Dec-2024  FRI  1:00 PM - 4:00 PM  WU314 
2024Semester 2
Class Stream Starting Ending Day Time Room
MKTG501/M201  17-Jul-2024  16-Oct-2024  WED  2:00 PM - 4:00 PM  MH105 
MKTG501/N201  16-Jul-2024  15-Oct-2024  TUE  2:00 PM - 4:00 PM  online 
MKTG501/W201  16-Jul-2024  15-Oct-2024  TUE  4:00 PM - 6:00 PM  WF611 
MKTG501/W202  17-Jul-2024  16-Oct-2024  WED  3:00 PM - 5:00 PM  WF303 
MKTG501/W203  18-Jul-2024  08-Aug-2024  THU  1:00 PM - 3:00 PM  WF714 
    15-Aug-2024  17-Oct-2024  THU  1:00 PM - 3:00 PM  WF311 
MKTG501/W204  17-Jul-2024  16-Oct-2024  WED  10:00 AM - 12:00 PM  WF714 
MKTG501/W205  17-Jul-2024  14-Aug-2024  WED  8:00 AM - 10:00 AM  WF311 
    21-Aug-2024  16-Oct-2024  WED  8:00 AM - 10:00 AM  WF702 
MKTG501/W206  19-Jul-2024  18-Oct-2024  FRI  8:00 AM - 10:00 AM  WF410 
MKTG501/W207  18-Jul-2024  17-Oct-2024  THU  5:00 PM - 7:00 PM  WF611 
2025Semester 1 Standard
Class Stream Starting Ending Day Time Room
MKTG501/M141  03-Mar-2025  27-Jun-2025       
MKTG501/W101  03-Mar-2025  27-Jun-2025       
MKTG501/W102  03-Mar-2025  27-Jun-2025       
MKTG501/W103  03-Mar-2025  27-Jun-2025       
MKTG501/W104  03-Mar-2025  27-Jun-2025       
MKTG501/W105  03-Mar-2025  27-Jun-2025       
MKTG501/W106  03-Mar-2025  27-Jun-2025       
MKTG501/W107  03-Mar-2025  27-Jun-2025       
MKTG501/W108  03-Mar-2025  27-Jun-2025       
MKTG501/W141  03-Mar-2025  27-Jun-2025       
MKTG501/W142  03-Mar-2025  27-Jun-2025       
MKTG501/W143  03-Mar-2025  27-Jun-2025       
MKTG501/W150  03-Mar-2025  27-Jun-2025       
MKTG501/W151  03-Mar-2025  27-Jun-2025       
2025Semester 2 Standard
Class Stream Starting Ending Day Time Room
MKTG501/M201  21-Jul-2025  14-Nov-2025       
MKTG501/M241  21-Jul-2025  14-Nov-2025       
MKTG501/W201  21-Jul-2025  14-Nov-2025       
MKTG501/W202  21-Jul-2025  14-Nov-2025       
MKTG501/W203  21-Jul-2025  14-Nov-2025       
MKTG501/W204  21-Jul-2025  14-Nov-2025       
MKTG501/W205  21-Jul-2025  14-Nov-2025       
MKTG501/W206  21-Jul-2025  14-Nov-2025       
MKTG501/W207  21-Jul-2025  14-Nov-2025       
MKTG501/W208  21-Jul-2025  14-Nov-2025       
MKTG501/W241  21-Jul-2025  14-Nov-2025       
MKTG501/W242  21-Jul-2025  14-Nov-2025       
MKTG501/W243  21-Jul-2025  14-Nov-2025       
MKTG501/W250  21-Jul-2025  14-Nov-2025       
MKTG501/W251  21-Jul-2025  14-Nov-2025       
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