| Purpose |
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PgDipMktg graduates will have developed their theoretical and practical knowledge of marketing.
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| Content |
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Marketing management, consumer behaviour, market research, and marketing strategy and science. It also exposes students to current critical issues in marketing and the relationship of marketing to advertising, retailing and sales.
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| Resources |
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No Resource is available.
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| Qualification Structure |
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Points |
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Postgraduate Diploma in Marketing
(PgDipMktg)
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120.00 |
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| Application Details |
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