Course Details
Marketing for Disruption
Course Code MKTG866
EFTS 0.1250
Points 15.00
Level 8
Download Course Descriptor
Prescriptor
An applied perspective of modern marketing theories that facilitates a comprehensive understanding of disruptive challenges in marketing. This is especially relevant to the evolving dynamics of broader technological, sustainability, and ethical disruptions, and their interactions with consumers, brands, organisations, and marketing stakeholders.
Resources
No Resource is available.
Qualifications
The course is available as part of the following qualifications.
Expand to see requisite details. Points
  AK1090   Master of Business Management   (MBM)
180.00
  AK1091   Postgraduate Diploma in Business Management   (PgDipBM)
120.00
No requisite courses specified.
  AK1045   Master of Marketing   (MMktg)
180.00
  AK1070   Postgraduate Certificate in Business Studies   (PgCertBusSt)
60.00
  AK1046   Postgraduate Diploma in Marketing   (PgDipMktg)
120.00
  AK1065   Master of Global Business   (MGBus)
180.00
  AK1066   Postgraduate Diploma in Global Business   (PgDipGBus)
120.00
  ICE1   Individual Course Enrolment   (ICE)
0.00
  SABRD1   Study Abroad   (Study Abroad)
0.00
  INEXCH1   International Exchange (Inbound)   (INEXCH)
0.00
Timetable
2026, BEL Trimester 3
Class Stream Starting Ending Day Time Room
MKTG866/WC01  A  27-Oct-2026  26-Jan-2027  TUE  2:00 PM - 5:00 PM  WG802-803 
2027, BEL Trimester 1
Class Stream Starting Ending Day Time Room
MKTG866/WA01  A  04-Mar-2027  27-May-2027  THU  2:00 PM - 5:00 PM  WF702 
2027, BEL Trimester 3
Class Stream Starting Ending Day Time Room
MKTG866/WC01  A  28-Oct-2027  16-Dec-2027  THU  1:00 PM - 4:00 PM  WF310 
Contents
Main Menu
Qualification Specialisations
Qualification Types
Qualifications by Faculty
Short Courses
Course Search
Academic Calendar
Downloadable Forms and Guides
Auckland University of Technology