Course Details
Online and Social Media Communication
Course Code DIGM801
EFTS 0.1250
Points 15.00
Level 8
Download Course Descriptor
Prescriptor
Provides a critical understanding of the online media landscape, online and social media communication, and their reception. Develops an understanding of core online and social media communication strategies, processes and tools. Provides strategies for the professional production and management of online and social media communications and relevant media assets. Critically examines the role of the digital communication strategist in context to a variety of digital platforms and business settings. Examines the theory and practice of managing online and social media communication through example case studies and group practice.
Resources
No Resource is available.
Qualifications
The course is available as part of the following qualifications.
Expand to see requisite details. Points
  AK1323   Master of Communication Studies   (MCS)
180.00
No requisite courses specified.
  AK1322   Postgraduate Certificate in Communication Studies   (PgCertCS)
60.00
  AK1299   Postgraduate Diploma in Communication Studies   (PgDipCS)
120.00
Timetable
2024, Semester 1
Class Stream Starting Ending Day Time Room
DIGM801/W101  A  26-Feb-2024  27-May-2024  MON  4:00 PM - 6:00 PM  WG601 
Contents
Main Menu
Qualification Specialisations
Qualification Types
Qualifications by Faculty
Short Courses
Course Search
Academic Calendar
Downloadable Forms and Guides
Auckland University of Technology