Attitudes, Cognition and Behaviour I B
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Course Code |
MARS711 |
EFTS |
0.1250 |
Points |
15.00 |
Level |
7 |
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Download Course Descriptor
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Prescriptor |
Evaluate shoppers, consumers and buyers cognitive, attitudinal and behavioural processes and outcomes to anticipate and derive shopper and consumer insights within a marketing, advertising, retailing and sales context.
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Resources |
No Resource is available.
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Qualifications |
No qualifications currently offer this course.
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Timetable |
No timetable information is available.
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