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Hospitality Sales and Marketing
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| Course Code |
HOSP703 |
| EFTS |
0.1250 |
| Points |
15.00 |
| Level |
7 |
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Download Course Descriptor
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| Prescriptor |
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Develops an understanding of applied marketing theory in an international hospitality environment. Examines hospitality specific issues such as yield management, services marketing, hospitality distribution channels, and service quality management strategies.
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| Resources |
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No Resource is available.
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| Qualifications |
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No qualifications currently offer this course.
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| Timetable |
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No timetable information is available.
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